When you say “Maui,” most people think “surfing.” But there’s so much more to Maui than just the beach, or island retreats on Maui’s quiet side. Because the Valley Isle and the entire Aloha State were founded by ancient Polynesian peoples, our Maui culture goes back thousands of years.
We celebrate our culture with a wide range of ancient traditions. Luaus are some of the most popular, and they include both traditional music and food. But those are not the only ways to get a deeper understanding of Maui culture.
Malama ‘Aina
This phrase translates into “caring for the land,” and is taken seriously by native Hawaiians and locals alike. Because the land sustains life, caring for the land is a vital part of the culture and of Maui. This includes beaches that lead to marine life and the oceanic ecosystem. We ask everyone to please stay on trails and roads, observe posted signage, keep a respectable distance from our native land and sea creatures, and leave everything cleaner than you found it when you leave. Don’t take beach sand or rocks, or lava rocks from a volcano—it’s also considered bad luck. By caring for the land during your visit, you will help preserve Maui for both current and future generations.Cultural Activities
There are lots of different activities that offer an insight into Hawaiian culture:- Visit the Pi’ilanihale Heiau, an ancient Hawaiian temple near Hana now under the care of the National Park Service
- Plan to attend a culture festival (or two) during your stay on Maui. Find local events here and here.
- Artistic? The Hui Noʻeau Visual Arts Center offers art classes and exhibits daily.
- The Maui Ocean Center focuses on Hawaiians and their relationship with the surrounding ocean, including the sea animals. The Center’s offerings include a Hawaiian Culture & Plant Tour and after-hours yoga session that lets you connect with the surrounding marine life.
Volunteering
One way to learn more about Maui and its culture is to sign up for volunteer opportunities on the Island, like:- The Sewing Hui—bring your skills to Maui and work for the greater good. Making and creating handmade items for local organizations in need, The Sewing Hui is a strictly volunteer organization. Visitors are welcome for these 3-hour sessions, and no sewing experience is required. Contact The Sewing Hui prior to your visit to learn more and make your reservation.
- The Maui Ocean Center also offers volunteer opportunities for visitors to join beach cleanups.
- The Mālama Hawaii Program helps interested volunteers find opportunities that can include local discounts.
- Hawaiian Airlines lists several volunteer opportunities on its website, including the Hawaii Land Trust and Maui Cultural Lands.
- Maui Nui Strong is a program of the County of Maui Office of Economic Development. Their website offers multiple opportunities for volunteers to find just the right place to offer their services where help is needed.